CheckInForWork
A zero-install morning readiness board: each crew member gets a private browser link for check-ins, breaks, and check-outs.
How we got these numbers
Every figure is computed from the inputs below — the same top-down + stated-fraction methodology the product applies, with the arithmetic left visible.
| Step | Formula | Result | Basis |
|---|---|---|---|
| TAM (anchor) | Public analyst anchor (2024) | $10B | Grand View Research — Workforce Management Market (rounded) — Global workforce management software is estimated around $9-12B by public analyst summaries; rounded to $10B. |
| SAM (serviceable) | $10B × 1% | $100M | Small crews and field teams that want link-based check-in without app installs, hardware clocks, or per-seat HR suites. |
| SOM (obtainable) | $100M × 1% | $1M | Focused single-feature tool in an underserved zero-install niche; organic acquisition, ~3-year horizon. |
| Customer framing | $1M ÷ ($12/mo × 12) | ≈ 6,900 customers | What the obtainable estimate means at the reference price of $12/month. |
Share-of-market framing
What small, plausible shares of the serviceable market translate to in annual revenue.
| Share of SAM | Annual revenue | Vs. obtainable estimate |
|---|---|---|
| 0.1% | $100K | below the $1M SOM estimate |
| 0.5% | $500K | below the $1M SOM estimate |
| 1% | $1M | above the $1M SOM estimate |
Willingness to pay
Curve generated by the product's WTP simulator around the stated price inputs. Model output for orientation — not survey data. Modeled optimal band: $8–$16/mo around the $12/mo reference price.
| Monthly price | Modeled market share | Revenue score |
|---|---|---|
| $3 | 32% | Med |
| $9 | 38% | Med |
| $15 | 38% | High |
| $20 | 32% | Med |
| $26 | 26% | Med |
| $32 | 20% | Med |
| $38 | 14% | Med |
| $43 | 9% | Low |
| $49 | 4% | Low |
Opportunity signals
- Deskless workers are the majority of the global workforce yet most scheduling tools assume app installs.
- Private browser links remove the two biggest small-crew objections: app fatigue and device policies.
- Late-arrival visibility is a concrete, daily pain for crew leads — not a nice-to-have.
Risks & pain points
Full workforce suites can bundle check-in for free once a customer grows.
The same simplicity that eases adoption also eases leaving.
Competitive density — Medium density
Confidence rubric — 55/100 (Moderate)
- Base 30: public anchor, no primary research
- +15: anchor corroborated by 2 independent public sources
- +5: anchor figure is 2024 (slightly dated)
- +5: rounded analyst anchor with cited source
- Capped at 80: educational estimate, not primary research
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More from the portfolio
This analysis of checkinforwork.com is an educational estimate generated by the PMM-1.0 methodology from the stated inputs above. Anchors are rounded public figures; fractions are explicit judgments with written rationales; the WTP curve is model output, not survey data. Nothing here is audited market research or financial advice. checkinforwork.com is part of the same founder's portfolio as this product.